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22 Days ‘Til Christmas… No Sweat!

December 3, 2007

No sweat… and better yet, NO STAIN.

But before I get into that, I’d like to apologize to those checking in this past week. As a beauty addict myself, I can’t help but love a good makeover story (the reason why I’m overjoyed when there are new episodes of What Not To Wear). And the site was seriously overdue for a facial and a new winter color palette so to speak.

The result… LD (myself in 3rd person) will now be “showing versus telling” – a rule any good writer lives by – and in this case, we’re getting literal. My good friend SCB is a FAB photographer and we hooked up this weekend to bring DIVALICIOUS to life with gorgeous still shots of all the things I love and just can’t keep to myself!! I am now equipped to show AND tell the world…. or just the select and savvy set of women who regularly read my blog :)

deoemaillarge.jpg 

(Photo: SCB)

Moving on to the very important stuff… deodorant.

It gets very little play in the beauty world, and I’d like to single-handedly change that. (I’m feeling bold today.) We all know the main reason women (and men) use deodorant is for odor and wetness control. The under-arm purpose. And there are also those women who use it after a brazilian or other types of below-the-belt grooming to calm the area and avoid bumps or redness. (I advocate the method.)

Whatever their needs, everyone’s doing it one way or another. But are certain brands better than others? How do consumers pick when there are countless brands and formulations? Is it scent (or lack thereof), price, packaging… ?

I say more valuable than all of that is the guarantee of NO WHITE MARKS. If I could add up all the minutes I’ve spent trying to remove deodorant marks from clothes when I’m running out and probably already late, I’m sure I could have… well… done something actually worthwhile… on multiple occasions. It is so unbelievably annoying – particularly when the product is falsely advertised to not leave the offensive streaks.

Enter Mitchum for Women Smart Solid.

I got it as a gift along with other products and since that day, have not once needed a Miss Oops Dry Sponge – a product that exists solely because deodorant marks are so prevalent and frustrating. And if all girls used Mitchum, I guess there would be no market for Miss Oops sponges and I would feel sad for them… but happier for all the liberated women. So despite the consequences, my secret’s out.

The Mitchum formula is water-based, so it initially feels sticky and then quickly dries. I promise you will get used to that and, as a tradeoff for no marks, you won’t care.

Back to my original thought… if you are stressing at the realization that there are only 22 days left ’til Christmas, you still don’t have to let them see you sweat – or stain.

At under $5, it’s a great stocking stuffer. Go ahead and cross that off your list!

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